Books on Publicity


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(1) 101 Ways to Boost Your Web Traffic: Internet Promotion Made Easier, 2nd Edition
by: Thomas Wong

Reading '101 Ways' is like taking a weekend intensive on increasing web traffic from a pro. I'm impressed with the number of useful ideas Thomas Wong has presented in his book. Extremely practical and beneficial. Hightly recommended. (more...)

(2) How to Self-Publish Your Own Comic Book: The Complete Resource Guide to the Business, Production, Distribution, Marketing and Promotion of Comic Books
by: Tony C. Caputo

Tony Caputo has taken his years of experience as a major comic book publisher and created a guide that is indispensable for publishers of any size. The book offers guidance in getting started and takes you through every step in the process. It is well organized and well written. It covers printing, distribution, and marketing as well as contracts and budgets. It was the primary reference work I used (and continue to use) when starting my own publishing business. I recommend it to anyone in the comic book business, and also to comic book readers who are interested in looking behind the scenes. Edward DeGeorge, Publisher, October Comics. (more...)

(3) An Author's Guide to Children's Book Promotion
by: Susan Salzman Raab , Salzman

'Raab's sparse, no nonsense approach reminds me of another guidebook, Strunk and White's Elements of Style. The lean to-the-point style makes this guide a quick reference source a writer turns to with each book published.' (more...)

(4) A Basic Guide to Writing, Selling, and Promoting Children's Books : Plus Information about Self-publishing
by: Betsy B. Lee

I really have a problem with reviewers like the last one who said this book didn't give enough information about getting an ISBN. (He said ISNB number but the N stands for number. He should have only said ISBN. I wonder if he has figured out how to get a set of them.) Anyway this book gives the snail mail address and the website for getting them. There are some books which print the actual forms but they cost a lot more than this little guide. Then if the forms are revised, you are stuck with the old ones. Why not go to the website, use the snail mail address, or call toll free number? (more...)

(5) A Writer's Guide to Magazine Articles for Book Promotion and Profit
by: Patricia L. Fry

A Writer's Guide to Magazine Articles for Book Promotion and Profit by Patricia L. Fry is a must have for any writer wanting to learn how to use their magazine articles to promote their books. Patricia doesn't offer a lot of filler information - only the most useful tips and tools to help you succeed at your writing business. Her 30 plus years in the business have provided her with the knowledge of what works and what doesn't and she shares this valuable information in an easy-to-use format. You will refer back to this reference gem over and over again... (more...)

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